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We're MMAAZZ™ by Masitek.

We're the global leader in smart in-line sensing technology for bottling and packaging industries. A division of Masitek Instruments Inc., MMAAZZ™ exports through a network of agents around the globe with a client base that includes bottling and packaging giants, ABInBev, Nestle, Pepsi, Coca-Cola, Diageo, Unilever, Carlsberg and others.



Meet Our Executive Team

Tracy Clinch

President and CEO

Larry Doherty

Chief Operating Officer

Pablo Asiron, P. Eng.

Executive Vice-President Global Business Development

Susan Reid, MSc, P. Eng.

Product Development Engineer

Melina Beauchemin


Blake Hodder, PMP

Product Manager

Teri Maltais

Marketing Director

Michael Roop

Senior Software Developer

Alexander Izichkis

Product Electronics Specialist

Our solutions are the culmination of customer feedback and our experience in the marketplace. The technology is a direct result of our team and valued agents listening to clients, the world's top bottling and packaging companies, working to optimize their lines and make their processes more efficient.

Tracy Clinch, President and CEO
MMAAZZ by Masitek